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Frequently Asked Questions
You can find the best answers when you catch problems
Is a t-shirt business profitable?
T-shirts are a staple for men, women, and children around the world, with global retail sales reaching $1.9 trillion in recent years. Creating an online t-shirt business is profitable and has low startup costs compared to other business opportunities. While t-shirt business profit varies depending on your niche and marketing costs, you can set up a profitable additional revenue stream in as little as 30 days.
How much does it cost to start a t-shirt business?
Starting a t-shirt business from home can cost you a minimum of $260, according to one Shopify store owner Tucker Schreiber, which is a small investment compared to opening a brick-and-mortar t-shirt store and buying your own t-shirt printing business equipment and embroidery machines.
How do I start a t-shirt business?
- Do market research and find a passionate community.
- Come up with a t-shirt company name.
- Make a business logo and set up an online shop.
- Create your own t-shirt designs.
- Set up your social media accounts.
- Run paid ads for your online t-shirt business site.
- Do blog outreach and free promotions with influencers.
How much can you make selling t-shirts?
The amount you make selling t-shirts depends on how much time you put into your business. There have been many accounts of business owners making $100,000 selling and dropshipping t-shirts online.
How can I start my own t-shirt business with no money?
If you want to start a t-shirt business fast with no money, add products to your store using print-on-demand dropshippers like Printful. Go to the Shopify App Store, search for Printful, and click 'Add app.'
Do you need a business license to sell t-shirts online?
Typically, you do not need a business license to sell t-shirts online. You may want to get a resale license to buy clothing from a distributor free from sales tax. Check with your local county revenue or finance department to learn more.
You can start your own t-shirt business with no inventory at all. We may integrate Third Party API with your website. They have enough equipment and skills to help you fulfill products and ship to your customers worldwide.
Whether you want to make an awesome birthday gift for your best friend or start a small business, creating t-shirts with various prints can get you in trouble with the U.S. copyright laws, especially with the Digital Millennium Copyright Act (DMCA) of 1998.
To avoid copyright infringement of content under the DMCA protection, you should understand how copyright works in general, how long it lasts, and how to copyright your creative work.
How Does T-Shirt Design Copyright Infringement Work?
Copyright claims, author’s rights, copyright notices, and intellectual property—copyright has a lot of rules and concepts that might be confusing or unfamiliar to you. The most important takeaway is that all original creative content enjoys copyright protection. Every time someone copies or uses it without the author’s permission qualifies as copyright infringement.
If you think that it would be cute to print a new t-shirt with Mickey Mouse on it, you may be right, but it will count as copyright infringement of Disney’s intellectual property. Besides images and other visual artwork, copyrighted content includes:
- Music
- Literary works, including quotes
- Choreography
- Plays and movie scripts
- Movies and TV shows
- Sculpture
- Architectural works
- Digital content, including video games, websites, and software
Copyright Infringement Repercussions
The worst that can happen when you print a t-shirt with a copyrighted design is that the author files a lawsuit against you. This scenario is possible only if the author registers their work officially with the U.S. Copyright Office.
While small creators usually won’t go that far and will opt for takedown notices and cease and desist letters, big companies that own the rights to popular movies, TV shows, music, and characters have huge legal teams that won’t hesitate to take you to court.
The possible penalties in such situations include:
Criminal penalties
- Fines of up to $250,000
- Imprisonment of up to five years
Civil penalties
- Damages ranging from $750 to $30,000
- Fines amounting to $150,000 per infringed work if the prosecution proves willful infringement
- Lawsuit costs and attorney fees
Is Printing a Logo Copyright Infringement?
Copyright laws don’t protect logos, but it doesn’t mean you can use them without any concern. Logos, symbols, company names, and other similar content used to recognize a brand fall under trademark laws and the regulation of the U.S. Patent and Trademark Office.
Designing t-shirts with an image of Iron Man and the Marvel logo are two different violations of intellectual property laws, but the most important idea is that neither is allowed.
Does My T-Shirt Design Infringe on Copyright?
If you’re hesitating to start printing out t-shirts due to possible copyright infringement, you can use these questions to determine whether you should go for it or rework your designs:
Do I have written permission or a license to use this image?
If you find a cool design on the internet, you should reach out to the author and ask for authorization in writing that you can use it on a t-shirt. In case the website where you found it didn’t give credits to the author, you still don’t have the right to use it. You can attempt to contact big companies for a license to use their copyrighted content, but those licenses usually cost exorbitant amounts of money
Can I defend my t-shirt design under the fair use doctrine?
Using copyrighted content without infringement is possible in certain situations under the fair use doctrine, but the court decides about the validity of such defense on a case-by-case basis
Can I use this image without an authorization?
While you need to be extra careful when using images from the internet, public domain content doesn’t require any special permissions. Due to the limits on copyright duration, you can now use all creative works produced before 1925. The public domain cut-off point moves up every year, so even more content becomes available.
How To Steer Clear of T-Shirts Copyright Infringement?
The best way to avoid copyright infringement when printing t-shirts is to use original designs. Even if graphic design isn’t your forte, an increasing number of programs offer easy-to-use tools for creating and editing visual content.
The table below can help you understand the dos of original design work:
- Use royalty-free images
- Quote public domain authors who died more than 70 years ago
- Incorporate images like national symbols, flags, coats of arms, etc.
- Check specific rules for commercial use even when downloading images from free stock websites
Resources for Avoiding Copyright Infringement With T-Shirts
If you plan to start selling t-shirts with creative designs, check out this table of useful resources for images that won’t cause copyright infringement lawsuits:
- Wikimedia Commons
- Unsplash
- Public Domain Pictures
- Google Fonts
- Free Goodies for Designers
- Designer Candies
- The Noun Project
Do you want to find out some more tips to avoid piracy in design? Read more the article: How To Avoid Copyright Infringement With T-Shirts
