Why does a web to print website need an automatic pricing calculator? 

Some stores sell products that are straightforward.  A shopper views it, likes it and adds it to their cart. But for many other WooCommerce stores, shoppers will be asked to make choices before that “add to cart” button can be clicked, especially for WooCommerce Web to print. 

Whether these choices are simple color selections or multiple options for size, shape or materials depends on what printing product you sell. The one thing that won’t change is your use of product variations to make viewing and selecting the right options a simple task for your consumers. Setting up your variations is the easy part. Making those variations easy to view, browse, and buy — that’s where you might need a helping hand.

In addition, for some specific printing products such as business cards, posters, flyers...consumers always place a large quantity. To encourage shoppers to purchase more and in higher quantities, merchants will often offer quantity discounts on certain products, also known as bulk pricing. Bulk pricing involves offering a particular item or group of items at a lower price based on the number ordered. This is particularly useful to wholesalers and merchants who sell items that are typically bought in large quantities which requires your pricing calculator tools to support bulk price setting. 

This is useful if you want to offer the same kind of bulk pricing rule incentive across multiple, similar products in one or more categories.

Customize your pricing calculator to be fit with your business model

As I mentioned above, it is very important to make all the product variations easy to view, browse, and buy for users. So, many partners contacted us to customize the price calculator table on their product page in order to improve their website user experience. They want to make the order and payment processes the easiest for online customers. 

For your information, this is how most of the pricing calculators work on the web to print. 

When sending us requests to develop new features, our partners also describe how they want to customize the pricing calculator design. Or they might send an example from another website to show how they want it to be. 

Here are some examples from our partner’s website we think you could take as a reference. 


The pricing calculator is shown in a neat and clear way. Users choose the product variation in the dropdown box and then choose to upload design files or design online (it depends on how the admin sets up the product in the back-end). Once they choose all the variations, the total price will be automatic calculated at the bottom. Users also could see the product rates.


Users could choose all product variations, input the custom dimension, then click on the calculate price button to know the exact price. It also shows the net price, price with VAT, and total price separately. Users also could choose to upload design files or design online.


Admin could choose to show the product variations in large thumbnails or dropdown boxes. In this way, your product page looks colorful and visual which easily attracts consumers when they come to your website. We also could help you to arrange the box in a logical way to avoid confusing your consumers. No matter what your ideas are, we will help you to turn them into reality. 

There are so many ways to design your price calculator box on the product page. If you provide potential clients with the practical information they need, this will save everyone’s time and speed up the purchasing process. Also, your support team will have fewer requests and questions about the costs of different service packages/product types. Your customers can easily calculate shipping expenses, the amount of money they need to prepare for a certain product quantity, and much more. So, don’t forget to include them on your site to make your website processes practical and user-friendly.

You could contact our consultant staff - Mr. Vincent Ray through his email vincent@cmsmart.net, WhatsApp +84 868 901 261, or Skype live:vincent_4281 to know more information or share with us your ideas. He will give you advice on how to make your website better. 

Some words from CMSMART team

Transparency is the key to building trust in online businesses, especially in eCommerce. When people know the expected delivery time, what the shipping conditions are, and what the current status of their order is, they are more likely to make a purchase or hire you and your team. That’s why sharing pricing details about your products and services make a real difference. With the right cost calculator tool, your customers can quickly and efficiently tot up price estimation for the products and services they’re interested in. Knowing this information in advance is crucial for turning website visitors into new customers.

Knowing the importance of this, CMSMART team always does our best to help our customers to have a perfect website for their business. We listen to all of our customer’s problems and give them advice. With more than 9 years of experience in website development, we know what is best for your business. Our aim is to bring our customers the right tools to grow their businesses.