The internet affects everything in our lives. We use it for Chatting, entertainment, working, research, and Sharing. We also use it for shopping and Business

There’s now a new generation of young people who have only known a world where electronic devices and the internet exist. Then the generations that follow, spend more money on eCommerce. Currently, 43% of shoppers use the internet and social networks to research products before purchasing. By 2024, according to research, eCommerce revenue will be worth $476 billion in the U.S.

Business owners cannot afford to stay out of this game if they want to reach customers. In fact, e-commerce websites empower businesses to reach new markets and gain sell opportunities if their brick-and-mortar stores have to close. If you’re just a startup, an eCommerce site can give you a worldwide market and brand recognition before you even have a physical store.

Starting a professional eCommerce website gives you the ability to control every aspect of your customer experience. It is from branding to shipping and customer service. Besides, you can choose to build it yourself or go with a developer, but either way, knowing about the customer's insight and the Business workflow can help you make informed choices, so you get a website that’s optimized for selling your products.

To help you get a better overview of the e-commerce Marketplace currently, I will compare details 7 eCommerce solutions best on the market that business owners should know about. Let's get started.

1. Best Ecommerce Platforms Compared In 2021

Prestashop - Best eCommerce Solutions

 

Founded in 2007, PrestaShop is an open-source and cloud-hosted eCommerce platform that provides the simplest overall value.

While the word “free” automatically makes most folks think, the opposite costs you'll accrue with the free version might make the PrestaShop Ready appear as if it is a far better option. Especially if you don’t have the technical skills.

You’ll need to buy web hosting, an SSL certificate, and other modules to finish your store with the free downloadable version. Also, if you don’t have the heavy technical skills to write code in HTML, CSS, and/or PHP, you’ll need to pay an expert developer.

Nevertheless, this open-source allows extensive integration with couriers, payment gateways, accounting, warehouses, ERP, and more. Besides, you have access to the 16 days trial or pay immediately. It comes with an SSL certificate.

In addition, there are ten themes (all free) available within the admin. you would possibly need little HTML and CSS knowledge because the theme customizer doesn’t have a haul and drop functionality. The dashboard is simple and straightforward.

There’s an onboarding tutorial video, but it’s not as comprehensive as Shopify. However, you'll achieve most needs through modules that you simply enable with one click. Those allow better SEO working, Ads, Cross-selling, and social analytics.

Weebly - Top eCommerce Solutions

 

Weebly is a free service that enables companies to create websites to market and sell their products to their customers. Weebly uses a range of drag-and-drop tools to help users of all skill levels build a fully functional online shop. Setting up your eCommerce site is completely as easy as selecting a design theme, displaying products, registering shipping and taxes, and choosing your preferred payment method. In Weebly's System, you get full access to Weebly Website Builder, including Weeble Editor, App Center, Theme Support, and a range of basic e-commerce features and options.

Weak users get a good degree of control over the appearance, function, and outcome of the site. Compared to solutions where you have to install yourself, manage parts of the website, and act as a website designer, Weebly's web hosting service is the exact opposite. While Weebly Personal Plan does not remove its ads from your site, it does allow custom domains.

Thanks to the structure of the backend, adding product categories is quite self-explanatory. There is no problem sharing links to your product pages, and the direct integration with Instagram and Facebook Stores so customers do not need to leave the platform is not possible. Online stores mean you can add products for small to medium-sized businesses by uploading a CSV or Excel file or transferring your items to Shopify or Etsy.

There are four tiers of website plans, including three paid plan options. Weak sites have basic social media options with links to Facebook and Twitter. Since you do not have 100% control over your website server, it is difficult or impossible to add advanced marketing tools such as EV SSL, custom email collections tools, custom analysis packages, custom social share, specific schema A / B test software, etc.

In addition, Weebly has mobile apps for iPhone and Android, so you can monitor and update your online store whenever you go online. Weebly Ecommerce provides automatic suggestions for emails that can be sent based on business activity and automatically creates new email templates that are sent when you add new product categories. By using the e-commerce Drag-and-Drop Campaign Creator you can also design and automate your transactional emails by e-commerce with automatic links to the products, images, and pages you need.

Whether you are opening your first store or upgrading your existing sales platform, e-commerce design is the safest way to go. You can dip a toe in Weebly's water with a free plan or choose the affordable $6-a-month option to access a user-friendly experience. If you run a larger company with much more mass and customization needs, then this e-commerce platform is a good choice.

Squarespace - Best eCommerce Solutions For Small Business

 

Squarespace is a website creation tool aimed at small business owners and solo renters. It is a drag-and-drop site builder that includes all the features you need to create a website in a package, including hosting. The kind of businesses that thrive on Squarespace are good for creative e-commerce companies that want to showcase their attractive products online. This American company based in New York City offers tools for creating websites and web hosting. The company was founded in 2004 by Anthony Casalena and has since grown to over 800 employees.

Squarespace takes care of every aspect of website creation for you as you design the site. By hosting everything on their servers you don't have to worry about things like security, updating your website, or a special mobile site. There are not a ton of customization options, but you can do nothing wrong if you choose what you want, and for a simple website they have more than enough to offer you. Unlike some other website creators, Squarespace focuses on quality over quantity, and you have 32 designer templates to choose from. You will find it hard to choose just one from a small collection of stunning templates for your website. The wealth of your website is generated by the first-class quality of the templates that Squarespace offers.

Squarespace has decades of experience in providing its customers with simple tools to build websites. It is an excellent all-in-one platform where you can receive domain hosting, simple analytics, email newsletter campaigns, and beautiful templates for your website. If you want a hosting option or service that ensures a high-traffic website, you don't have to look any further.

With Squarespace, you pay a monthly or annual subscription to use their tools to create and maintain a website. Squarespace can help you combine services and features to launch an online presence for your business website, whether it's buying a domain or creating a simple logo, SEO tools to analyze your site, blogging tools, marketing emails, or E-commerce features and integrations for your online store.

Besides, Squarespace pages also get some useful extras, such as free domain registration and free SSL certificates. You will receive a free domain registration for one year, and if you have an annual payment plan, you can connect any domain you own to your Squarespace-created website. After the first year, the domain prices vary according to the desired URL.

If you've been thinking about building your own website for a while or are looking for alternatives to building websites with tools like Wix and WordPress, this eCommerce platform is not a bad choice.

Magento - Best eCommerce Solutions For Large Enterprise

 

Magento is an e-commerce platform that builds on open source technology and offers online retailers a flexible cart system to control the appearance, content, and functionality of their online shop. It offers powerful marketing, search engine optimization, and catalog-management tools. Magento is open-source, and there is a free version of The Magento Company and Magento Commerce is a paid version of the software hosted by The Magento Company.

Launched in 2007 by US-based Varien Inc., Magento is a popular e-commerce platform that helps online shopkeepers build their websites. According to BuiltWith, it ranks third among the most popular websites and trading platforms on the Internet. With Magento open source allows users to modify and extend the source code and add third-party extensions to stay up with their business needs.

Core features of Magento include a shopping cart system, a site builder, product catalog management, and marketing tools. These features allow you to customize your platform and sell with great flexibility even when you don't have access to the source code. It should be noted that customizing the Magento theme is only applicable to the visual aspects of your store; in other words, you cannot add features that use pre-made themes. Magento has extensive functions to support companies.

With the ability to deal with content, manage your orders, inventory, shipping, and customer service, Magento is a one-stop shop for everything an e-commerce company needs. In 2017, Magento received the Frost Sullivan Global Ecommerce Platform Product Line Strategy and Leadership Award. Working on the integration of Magento as CMS into the Adobe Experience Cloud Enterprise CMS platform has just begun.

In May 2018 it was announced that Magento was bought by Adobe for 1.68 billion dollars and is now being considered as an integration of Magento into Adobe Experience Cloud, Adobe's enterprise CMS platform. If you own an online shop, you can choose between Magento 2 and other platforms to set up your webshop. You may have heard that it is a large e-commerce platform, but you may not know that it has some features of its own.

There are two versions of Magento from the company behind the software, Magento Open Source, and Magento Commerce. The open community Magento edition is available as a free download and is aimed at developers who are already familiar with Magento and small businesses who want to hire developers in their own name. Magento Community Edition is an open-source solution from Magento's that gives you access to community support and basic Magento features like – adding product categories, user groups, and coupons.

Magento serves all types of companies and you can imagine the extent of its functions, adaptability, scalability, and potential for small and medium-sized enterprises. Giants, dominant multi-million and multi-billion dollar companies rely on Magento to run their online businesses. Magento is flexible and scalable but comes at a price with its long list of features. To unlock its potential, you need skilled developers, designers, and a development team that has been set up to maintain and update your store.

If you want to develop an e-commerce site with big data, flexible and powerful, Magento is one of the best platforms for you.

Bigcommerce - Best eCommerce Solutions For Large Enterprise- 

BigCommerce is a leading e-commerce software platform that provides startups and incumbents with everything they need to open and expand their online stores. The platform is easy to use, accessible to companies of all sizes and features. Founded by Eddie Machaalani and Mitchell Harper, BigCommerce supports thousands of retailers across the world with BigCommerce offices in San Francisco, Austin, and Sydney. Headquartered in Austin, Texas, BigCommerce is one of the fastest-growing e-commerce software platforms in the world. Since its foundation in 2009, the company has grown to more than 600 employees and serves more than 90,000 online shops in 120 countries. BigCommerce was founded in 2009 by Australians Eddie Machaalani and Mitchell Harper and has grown rapidly.

BigCommerce offers users various functions such as customer group segmentation, web hosting, and search engine optimization (SEO). BigCommerce also offers some neat features for e-commerce store management such as product management, order processing, online payments, coupons, and analytics. In other words, this SaaS e-commerce platform helps retailers create online stores and e-commerce carts in modern times to boost their business without complexity and cost. This comprehensive set of features is unique when it comes to online store builders as many similar online store builders require an upgrade to a more expensive plan or install a paid app to access several of the features above.

Furthermore, BigCommerce has integrated social media sharing and marketing tools that help you promote your online store. You can offer promotions and coupons to your customers and integrate with email service providers such as Mailchimp to increase your customer base. One of the most noteworthy features of BigCommerces is its easy integration with Google Shopping and eBay Store, which allows you to reach more customers and market your products to a wider audience.

BigCommerce's cheapest offer is its standard plan, which costs $29.95, the same price as Shopify, Volusion, and Squarespace's e-commerce entry plans. Individual pricing options are available for above-average order sizes, and you have access to features such as faceting, search, custom SSL, and security. The Pro plan costs $299.95 a month and you get all the features of the plans, transaction fees, Google customer reviews, product filtering, and available dedicated SSL available.

Shopify - Top Solutions For All Types Of Businesses

 

Shopify, Inc. is a multinational Canadian e-commerce company headquartered in Ottawa, Ontario. It is named after its own e-commerce platform for online shops and point-of-sale systems in retail. Shopify reports that as of January 2021, it will have more than 1,000,000 businesses in 175 countries using its platform. In June 2009, Shopify launched the Application Programming Interface (API) platform and the App Store. The API platform allows developers to create and sell apps for online shop Shopify using the App Store, a free mobile app that allows Shopify store owners to view and manage their store on iOS mobile devices.

This is a cloud-based SaaS Software as a Service shopping cart solution that allows you to showcase your products, customize the user experience, accept credit card payments, and respond with just a few clicks to orders. Shopify is easy to use and has a very low learning curve, so you can get your online shop up and running quickly. This is a cloud-based software with monthly subscriptions that gives businesses access to an admin panel where you can enter storage data, add products, and process orders. If you want to sell products online, you don't have to worry about hiring web developers and designers to design, manage and operate your own website. You can run an online shop, create websites, upload blog posts and, of course, sell products. Shopify offers you a wide range of topics that can be customized to your own branding requirements and allow you to sell both physical and digital products. In short, Shopify allows you to easily sell products without the hassle of developing your own ecommerce platform.

This eCommerce platform is subscription-based software that allows anyone to create an online store and sell products. Customers find Shopify's storefront simple and easy to use, and sellers love its payment and shipping system. Shopify store owners can also sell at physical locations with the Shopify POS (Shopify Point-of-Sale App) and the associated hardware. Similar to Store Builder, Shopify lets you import product data as CSV files. This is useful when you want to upload massive amounts of new products to your store or migrate data to another e-commerce platform. If you are a Shopify dealer, both online and physically present, your inventory and inventory are synchronized and you can manage your business from one account or device.

The Shopify platform offers a variety of turnkey stores for anyone who wants to sell products online. Shopify is one of the biggest names in e-commerce, and although you may have heard about it, you may not have realized it. It operates more than 800,000 online stores and has generated more than $100 billion in revenue since its launch.

It costs $29 a month and gives you everything you need to start a new business, including two employee accounts, 24-hour support, unlimited products, an online store, a blog, and sales channels. It also helps in adding e-commerce functionality to your business and blog information page.

Wix 

Wix was founded in Tel Aviv, Israel, in 2006 by Giora Kaplan, Avishai Abrahami (CEO), and Nadav Abrahami, a group of 3 developers who decided to build a platform that would help anyone with programming and design skills to create a website. Today, with over 4,000 employees, Wix is one of the most established companies for building websites since its founding in 2006. This large user base should not come as a surprise, since it is an easy-to-use website builder with a huge range of features.

Today, more than 160 million users rely on Wix to create websites. When it is time to update an outdated website or create something completely new, you owe it to yourself to take a look at Wix. Wix is a free and easy route to build your website as one of the website creators who promises everything beginners and professionals need.

You will find endless ways to customize your content, including text, videos, and images, with a large number of free default templates on Wix. You will also receive 300 vouchers for online ads on Google Ads, Bing, and local listings as well as access to apps that will help you direct traffic to your website.

The basic free Wix plan is easy to use and you can build your website and launch it on the same day. On the contrary, it will give you a fresh, functional website to be proud of. Users can also buy the premium package to connect their website with their own domain, remove Wix ads, access form creator, add e-commerce features and purchase additional data storage and bandwidth.

The SEO feature allows users to edit the title tag and meta description to insert keywords on the website. You can integrate your website with Google Analytics and the Web Stats App to begin analyzing traffic sources and visitor behavior on your site.

Once your basic website is ready and acceptable to you, the Wix Website Builder lets you add additional elements to your site as separate add-ons, such as forms creators, forums, online stores, and tons of other things. One of the first things you'll meet with most builders of websites is the template repository, and it's the same with Wix. The system is very intuitive and you only need a moment to get used to it.

Wix makes it easy to build a good-looking website but it is also easy to get a poorly built and poorly functioning website. If your website is running slower than normal, a decent web host is a good place to start. Wix also makes it easier to build beautiful websites, but it is also easier to build a bad or poorly functioning one.

2. Online eCommerce Businesses That You Can Start In 2021

Online Grocery Industry

 

As our jobs in the real world have been steadily shifting to the digital world, a new unpredictable global danger pandemic has had a massive impact on the speed and extent to which the shift has taken place. From the beginning of lockdowns and quarantines in the first city in December 2019 in China. After that, most major cities and countries around the world began to have to implement a distance order. Nearly every aspect of our lives has changed and we have been forced to adopt new attitudes and lifestyles to survive.

When every shop shut down, even our most basic needs- food and water- shifted to online shopping. As a result, the online business market has grown like a hurricane. This leads to major challenges for retailers and businesses, brands and manufacturers are being faced with the following problems: Changes in the online grocery industry, consumer behaviors changed during the pandemic. Are these behaviors expected to last into the post-pandemic world? How do businesses survive these changes and thrive in the future?

The big effects of the pandemic, including store and traditional restaurant closures and regulations urging everyone to stay home and keep distance as much as possible, became strong drivers that rapidly accelerated the growth of online grocery shopping. In just one year from 2020 to 2021, the online grocery market gained users and achieved sales that would have otherwise taken much longer to accomplish.

The food and drink category was by far the fastest-growing e-commerce category in the world in 2020. This event makes it a huge opportunity for retailers and brands as they build their future new e-commerce strategies.

With advantages like saving time, increased safety (less exposed), ease of use, and reduced travel costs, e-groceries have proven to be an attractive option for consumers aside from just necessary in times of COVID.

Online Food Delivery Industry

 

First, we can describe the online food delivery services market: online food delivery services and related services. The online food delivery services market includes all companies involved in distributing the packages received (shipping company) from restaurants, bars and have an online portal or an application for their sales.

The food can be either fast food or food that needs to be specially prepared for direct consumption. Online food delivery service has two big segments: restaurant-to-consumer and Platform-to-consumer.

However, this industry is not without barriers. The larger cost of supply chain and logistics will be the key restraint for the online food delivery services market. This cost includes many of the costs incurred for order fulfillment, delivery cost, adjusting business resources to dynamic market demand, and last-mile connectivity.

Besides, there are costs of packaging, gas and oil, shipping mileage, and the cost of hiring a driver. The supply chain and logistics have to be in place in order to avoid the spoilage of products with limited shelf life.

eLearning Industry

 

Many of the reasons are associated with the growth of the eLearning Industry. Such a skyrocket rise is influenced by the situation around Covid-19, which spurs the traditional training into the online format. Now, we will begin to give a few key reasons why eLearning develops.

Even though almost two years have passed (from 2019 to 2021) since the beginning of the pandemic, we are still trying to get used to the new habit of life. While many countries are trying to organize strict protection, many people are forced to stay home, not working. However, no one can cancel the study, and the global education system must get out of the situation.

Demand for online education increased significantly during the schools' lockdowns, and many people began to get used to the new way of learning. Such a strong demand from billions of people is one of the main reasons why the eLearning industry has reached unprecedented heights.

What's even more exciting is that this special learning trend will not subside even after all the lockdowns are over. Education systems in the world have learned all the conveniences and advantages of such a training format. Now, according to assurances of 63% of university leaders, they predicted that prestigious universities would have complete university courses transferred online by 2030.

In addition, the eLearning industry has one indisputable advantage - students can edit at what learning pace it is comfortable for them to consume educational material. This freedom stimulates faster progress on topics in which students feel confident and choose long pauses between topics that require in-depth study and a focused approach.

Besides, eLearning is less time-consuming. It is no longer a secret for anyone that the standard form of education is several times more time-consuming than online. Teachers do not need to wait for others to master the material to continue moving forward through the educational material. Learners are free to devote time to learning when there is a desire, strength, and inspiration to learn. Also, with eLearning, you completely free yourself from moving around the city to get to an educational institution and attend classes. Students just need to open a laptop, connect to the Internet, and learn new material.

Online Fashion and Luxury Industry

After a slow beginning, luxury fashion products have earned their place in the digital Market. Most brands now need to contact consumers both through their own branded online store or on multi-brand e-tailers. Even though pure online transactions are currently just a sliver of the total luxury goods market, I think that this isn’t going to stay the case for very long. You may not know, Nearly half of the luxury goods buying decisions are already influenced by what consumers hear or see online stores.

Beginning in 2018, global digital sales for women’s luxury fashion grew from a current 3 percent of the total market to 17 percent, for a total market size up to $12 billion. Propelling this surge is steady growth in developed, Western markets and strong exceptional expansion in China.

Having overcome some of the initial barriers of piracy and control, many luxury brands are now better to adapt selling and marketing on both their own site and that of select department stores or pure-play luxury e-retailer partners in select markets. Brands have come to accept that these channels are unaffected since they target different shopping occasions and for different consumer groups. Multistore marketplace websites, however, are expected to capture a greater portion of the growth in online luxury fashion, as single-brand sites have more limited growth potential.

Health Supplements Industry

As you know, the global demand for health supplements is powered mainly by rising health and fitness concerns. In addition, increasing demand for sport industry nutrients to supplement is likely to have a positive impact over the projected timespan on the profit margin level of the market. Stringent rules and regulations from governments, however, can hinder business development in this industry. With the development of emerging markets, especially the online business market, they are creating new avenues in the coming years.

Health supplements products that can be online business include: Various types of dietary supplements form include powder, capsules,  tablets, and others. In 2019, supplements tablets will lead the global market for dietary supplements. It will account for over 40 percent of all in 2019 worldwide. In addition, the tablets segment is expected to experience the fastest growth over the coming years. This rise is primarily due to rising market demand for tablets, the development of online media alone, and the easy availability of convenient dosage patterns. The category supplements capsules are the second-largest market type in 2019. It is also expected to show potential growth over the forecast period. Especially as the demand for health will increase in 3rd pandemic year (2021)

Online Liquor Delivery

Restaurants and bars have closed in many areas. Residents lockdown during the COVID-19 pandemic and spend time at home. Alcohol delivery services are one way to keep your client's preferences always maintained while practicing social distancing. So, schedule your alcohol offer, then they will get together with friends via Zoom or FaceTime for a virtual happy hour.

Liquor Delivery service options range from one-hour service from your favorite local retailers to being delivered to your front door from national retailers in a few days. Whichever you choose, you’ll be sipping a delicious cocktail on the sofa in no time.

With following and buying behavior increasing online, brands must implement best practices for e-commerce to catch this wave as online alcohol sales become increasingly common. These partner digital agencies garner more consumer traffic on retailer platforms. With the knock-on effects of increased visibility and premium placement on retailer sites and marketing campaigns, this is really a key step for brands looking to increase online presence.

3. Influencing Factors That Persuade Shoppers To Shop Online

Omni-channel Experience

The omnichannel experience is a kind of customer experience to marketing, selling, and serving customers in a way that creates an integrated and cohesive customer action no matter how or where a customer reaches out.

This is defined as a sales approach on various channels that provides the customer with an integrated customer experience. The customer can be shopping online from different devices such as desktop or mobile, or by telephone, or in a brick and mortar store and their experience would be seamless.

It's important here, we need to distinguish an omnichannel experience from a multi-channel experience. Essentially, its value comes down to the depth of the integration.

Fast Shipping

You put a lot of effort into making sure that your clients have a great experience. You design the images, you edit your online store, and you write attractive emails, all with the goal of leaving your customers happy.

But when it comes to shipping units, it can feel like you’re handing your value brand over to a stranger.

With some views, however, it doesn’t have to feel that way—which is a good thing, because shipping is an essential part of your business. It’s the time where a customer finally experiences your product in person, and it can also represent a major expense in your business, depending on your shipping policy.

That’s why it’s so important to map out a shipping strategy in online business. The world of shipping and fulfillment is being increasingly simplified by the development of technology. So your business needs to keep up with that trend so as not to be left behind.

In the shopping season before—only to frantically Google “sites with the fastest shipping times” as the clock ticks loudly over your shoulder. But 2020 is not noisy. The coronavirus all but demands that you actually start to arrange away at your holiday shopping list as early as possible.

Luckily, the shipping situation has improved since March and April, but delivery windows are still somewhat unpredictable—meaning the expected two-day shipping may actually turn into a 10-day shipping ordeal. Of course, this is completely understandable given the once-in-a-lifetime global pandemic currently underway, but the brands below have done their best to safely maintain the fast and affordable (or free!) shipping that their customers have come to rely on. Many have also introduced alternative shipping and delivery options, like discounts for Shipt members and contactless curbside pickup—so much so that the acronym BOPIS (which translates to “buy online, pick up in-store”) is becoming a thing.