Joomla has the reputation and the ability to handle any kind of Web project like an eShop. Not just because this CMS has lots of extensions but also because Joomla Virtuemart templates help websites to find the right look for the industry they function in.

You might feel that it is difficult to find and choose the best Joomla Virtuemart template for your specific project. In this article, we will suggest some of the best Joomla Virtuemart templates that are the best fit to present an online shop.

1. What Is Virtuemart Template?

Joomla Virtuemart templates are basically the shell of your site. They are a series of files that determine the look and feel of a site once your content and modules have been put into place. A template determines things like fonts, colors, menu styles, navigation controls, basic layout design, and certain images such as the header and background (in some cases). A template is not an entire website in and of itself at all. It is more accurately described as a base on which your site's appearance and layout are formed.

Templates offer you the ability to completely separate a site's content from its design. This enables you to quickly switch between templates with only a small amount of necessary changes in the back end versus having to completely rebuild the site from the ground up. A CMS, like Joomla, gives you this ability.

While some templates offer a great degree of control over the layout to users, others can be significantly more rigid. Templates are built on a framework that offers a great deal of user customization options. You can also modify an existing template to appear slightly different depending on which page you are accessing.

2. Why Your Virtuemart Template Choice Is So Important

Making the right choice with your Joomla Virtuemart template can make the rest of your work really easy and stressless. On the other hand, making the wrong choice can make you run into a lot of trouble. If you think your template choice should be based solely on how the template looks, think again.

The right Joomla template not only looks good but is also accommodating to updates and customization. If you don’t want to encounter technical issues or security breaches, you need to choose your Joomla template carefully.

3. What To Look For In A Joomla Virtuemart Template?

There are so many Virtuemart templates out there in the market. Have you ever looked at those lists and have no idea which template is the best for your online store? It’s normal to feel confused when it comes to choosing the right one when there are so many options. But the good news is the process can be simplified if you know what exactly to look for in a Virtuemart template.

Let’s have a look at some of the key points to keep in mind while picking your Joomla Virtuemart template.

3.1. Highly Customizable

Choose a template that’s going to give your website a distinct look and feel while being very easy to customize. My suggestion is to look for a template that offers a lot of flexibility in terms of customization so that you can easily modify your website according to your needs and business model. A highly customizable Joomla Virtuemart template will allow you to make easy modifications to the designs or change the content for sure.

3.2. A Virtuemart Template That Represents Your Niche-Specific

Don’t just go for a template that looks the best to you, choose a template that’s specific to your niche. For example, if you are a printer, go for a template designed for a printing business. Just pick a Virtuemart template that relates to your industry. This is going to save you a lot of optimization and customization work.

3.3. Make Sure It Has The Necessary Features

You will find plenty of Virtuemart templates for a specific niche. Compare the features each offer individually. Do some research and determine which template meets your requirements the most. Make sure the virtuemart template you choose is feature-rich and consists of standard features like SEO readiness, translations, drag-and-drop page builder, etc.

3.4. Responsive

Responsive design will let your site automatically scale its content and elements to match the screen size on any devices it is viewed. It will increase the time visitors spend on your site and can also improve your ranking in search engines. In a multi-screen world, never settle for a Joomla Virtuemart template that’s not responsive.

3.5. SEO Optimized

The Virtuemart template you choose will also influence your rankings and SEO. Definitely, SEO plays a key role to meet the online marketing strategy. A poorly-developed Virtuemart template with no well-structured code can impact your site’s performance hugely. So make sure the Virtuemart template you pick is SEO optimized so that your Joomla site can rank better in search engines.

3.6. Select A Reliable Template Provider

To get reliable customer support whenever you need it, it’s important to use a Virtuemart template developed by a reliable company. If anything goes wrong with the site, you’ll at least know where to go for help.

3.7. Check The Developer’s Support Policy

No matter which Virtuemart template you choose, there might come a time that you need support. Typically, most developers offer 3-6-12 months of support and updates with your purchase, with an option to renew to continue receiving support. However, you’ll want to confirm this. Remember to  read the Support policy and Refund policy on their website. If you could not find this on the supplier ‘s website, remember to ask them about this before making the purchasing decision.

3.8. Update History

Always check for the updated history of the Virtuemart templates before you decide to invest in one. If the template is updated frequently, it means the template is up-to-date with the current web trend and functionalities. Always choose a Virtuemart template that is frequently updated.

4. Pick The Right Virtuemart Template For Your Niche

In this section, we will give an insight into what to look for when it comes to picking a Joomla Virtuemart template for some of the most popular niches. But that’s not all.

4.1. Business & Corporate

Choosing a suitable Virtuemart template for your business is not that hard if you know what to look for. For business and corporate websites, go for a Virtuemart template that’s going to deliver a professional look along with core features like showcasing your products and services elegantly, intuitive contact form, social media integration, captivating About page where you can highlight your strengths and goals, etc.

4.2. eCommerce

For an eCommerce website, your Virtuemart template layout has a direct impact on your conversion rate. Kiss goodbye to your potential customers, if the layout design is not intuitive and user friendly. Pay attention to details like appealing color-scheme, clear fonts, an appropriate design that fits the products you sell, page loading speed, responsiveness, easy-to-navigate layout, and many other things combined in one place.

4.3. Education & LMS


eLearning, especially in this pandemic, has become a hot thing. If you too want to build an education & LMS platform online, this is the perfect time to do that. While picking a Joomla Virtuemart template for your LMS site, focus on features like reports & analytics, responsive design, intuitive user interface, eLearning assessment tools, gamification features, certification support, etc.

4.4. Portfolio CV

A portfolio website is a place where potential clients can find you. It’s a hub for information like what you do, where you’re based, types of services you provide, your expertise, and how to contact you. It’s your living, breathing resume. So you better choose a Joomla Virtuemart template that creatively represents your work and value.

4.5. Blog/News

If you are into blogging or news sites, your focus should be on an aesthetically pleasing design and information-heavy template. Working with an unattractive, messy looking template is not going to attract your audience, no matter how much effort you put into the content. But when you start out with a beautiful website template, most of the design work is done for you. You are sorted with the color scheme, images, and layout and any new blog posts can automatically conform to the design.

Choosing the best Virtuemart template for your site is not an easy task. Keeping in mind, every website has unique needs.

5. Features Of Joomla

Joomla contains thousands of verified third-party extensions, which can be found on Joomla extensions directory. There are several high-end Virtuemart templates available, and most of them are free to use. However, there is also an option to use paid themes that come with support. Virtuemart templates are used to get different types of user interfaces, which allow us to change the colors, font style, layouts, and features, etc. Some of the important features of Joomla are given below:

5.1. Multilingual

Joomla is one of the most popular and widely supported open source multilingual CMS platforms in the world, which offers more than 70 languages. A website can be created and presented in multiple languages, without even leaving the Joomla. It can be done within Joomla with the help of Joomla's core software. It helps the creators to make websites much more accessible and reach out to a much larger audience.

5.2. Well-Supported

The team of Joomla is the combination of individuals, groups of world-class developers, and business consultants who actively help at no cost in the forums. There are several professional service providers available who can help develop, maintain, and market your Joomla projects. The Joomla community itself includes a vetted directory of such providers at the Joomla Resource Directory.

5.3. Easy Updates

There is always a challenge for the developers to keep the software up to date. Joomla consists of an in-built updater to make the updation process easy for the users, and it does not require any professional skills. It contains the "One Click Version Update" feature, which is super easy to use.

The built-in updater also comes with the automated checker, which provides notification if any update is there for your software. This feature also includes core software and Joomla extensions that utilize this feature. It is always the best thing to keep the software up to date so that you can secure your web assets. Joomla also sends an email notification if there is an availability of a new Joomla version.

5.4. Integrated Help System

Joomla also provides an in-app contextual help option that is useful for every level of user to learn how to operate Joomla. Most of the pages include the help button on the top right side, which helps the users to understand all the options available on that page. There is a version checker that makes sure you are using the latest version and a system information tool, which helps you troubleshoot the issues. If you still have any issue, then link to a wealth of online resources for additional help and support are available, such as Joomla Documentation and User Forum.

5.5. Banner Management

There is also an option to easily add advertising and monetize the website with the help of banner management. The banner management tool allows you to create clients and campaigns. There is an option to add as many banners as you need. It also allows you to add custom codes, set impression numbers, or track the clicks, and much more.

5.6. Media Manager

The media manager is a tool that can be used for uploading, organizing, and managing the media files and folders. It is also possible to handle more types of files with the help of configurable MIME settings. The media manager is integrated into the Article Editor, and it makes it easy for the users to access the images and all the other media files for enhancement of the written content.

5.7. Contact Management

The contact management tool provides you an option to add several contacts, departments, and categories. It is useful because it extends the basic contact information with miscellaneous data as well as an image. You can set up a contact form for each contact that you create. You can either allow access publicly or just to some registered users or create a list of the selected contacts.

5.8. Search

A built-in search tool or smart search feature will help the visitors to find the appropriate information on your website with ease. You can also analyze the requirements of the users and streamline your content even better to serve them. You also get an option to use the included smart indexing, advanced search options, and auto-suggest searches, etc. These are the features that make the Joomla search tool a professional search engine tool.

5.9. Content Management

Joomla is a Content management system and contains some excellent features that help the users organize and manage the content efficiently. It is very easy to create the content using WYSIWYG (What You See Is What You Get) editor. It is easy to use and allows users to edit the content without any knowledge of code. After the content is created, you can use different pre-installed modules to show popular articles, latest articles or related topics, etc. You are not required to learn any syntax or remember the module details to manage the contents as the user interface performs it for you.

Administrators have the authority to add custom fields to the articles, as well as the users, contacts, and extensions.

5.10. Frontend Editing

Editing the content is very easy and fast. Assume that you are reading through your website, and you see any mistake or any other change that you want to make. You don't need to log in to the administrative section for simple edits of contents and modules. You can simply perform it from the frontend by using the 'edit' option.

5.11. Powerful Extensibility

Joomla has a powerful extensibility feature. You can get over 7500 extensions to extend your website and broaden its functionality. You can use Joomla extension finder or Joomla Extensions Directory to get several ways to enhance Joomla as per your needs.

6. Advantages And Disadvantages Of Joomla

6.1 Advantages Of Joomla


Requires Minimal Expertise In Coding

One of the remarkable advantages of Joomla and other CMS is that they serve as a platform for developing websites without advanced skills and knowledge in coding and programming languages. Most of its free and paid Joomla Virtuemart templates have a graphical user interface that allows users to change colors, layouts, fonts, and features without touching a line of code. There is also a built-in override system to modify these templates and make it easy to create customized solutions. Note that this is beneficial for developing blogs or online publishing websites, and other simple and static websites.

Developed For Simple And High-Performing Websites

Another strength of Joomla is that it is a CMS built for developing different types of websites. Joomla is not only a CMS but also a lightweight PHP framework that enables web developers to write web and command line applications in PHP. In addition, this CMS is also suitable for developing multi-user and interactive websites such as eCommerce sites or online storefronts, forums or social networking sites, and intranet platforms, among others. Joomla also has a customizable system that allows the implementation of small customizations with minimal dependence on extensions.

Function-Based Categorization Of Extensions

Joomla has a decent amount of extensions numbering to almost 8000. In its own terminology, these extensions are categorized as plugins, templates, components, language, library, module, and package.

Out Of The Box Search Engine Optimization

Joomla has built-in search engine optimization tools that are ready for use. These tools include metadata creation and modification, keyword planning and monitoring, support for SEO-friendly URLs, sitemap generations, robot exclusions, and menu creation. The installation of extensions can extend the SEO capabilities of this CMS. Some extensions can provide native analytics, URL redirection functions, link management, and browser standardizations.

Additional Beneficial Features And Characteristics

Joomla supports the development of multi-language websites with over 70 languages through language extensions. It also has built-in performance-enhancing functions such as caching and GZIP compression, image optimization, and plugin and HTTP requests restriction. Other advantages include having a strong support system from Joomla developers, an open-source community, and extensions developers in the form of technical support, documentation, tutorials, FAQs, and codex, among others.

6.2 Disadvantages Of Joomla


Higher Degree Of Complexity Than Wordpress

When compared to WordPress, a notable disadvantage of Joomla is that it is more complex. Its user interface is more complex, and it has more functions that make it more complicated than WordPress or other simpler CMS platforms. This complexity translates to a learning curve. The user experience is not as straightforward. Taking advantage of the flexibility and extensibility of Joomla, especially when it comes to developing complex and interactive websites, requires a certain level of expertise in coding and overall web development.

Issues In Browsing And Selecting Extensions

It is easier to find plugins and themes in WordPress. The extensions library of Joomla lacks sophistication, particularly when considering the number of reviews and ratings, function or feature descriptions, and more importantly, a better variety that leads to more options. Because this CMS has fewer plugins and templates compared to the amount of plugins and themes in WordPress, web developers might resort to creating their own extensions for a specific use-case scenario. Hence, when pitted against WordPress, another problem with Joomla is its less inviting ecosystem of extensions.

Susceptibility To Compatibility Issues Due To Updates

Remember that one of the strengths of Joomla over WordPress is that it has several built-in features and functions that lessen dependence on plugins or coding customizations. However, for those who are still dependent on extensions, Joomla is also susceptible to compatibility issues due to updates. This CMS updates more frequently than WordPress, thus increasing the risks of outdated extensions to stop functioning due to incompatibility. Reverting to the previous version to keep the incompatible extensions running is not an easy task for beginners. It is also worth mentioning that extensions are not controlled and tested for quality and compatibility assurance.

Issues About Security And Vulnerability Risks

Websites developed and maintained using WordPress are more susceptible to hacking simply because this CMS dominates the market share. Of course, the fact that Joomla ranks second after WordPress makes it also a probable target of hacking. The fact that this CMS also uses extensions also makes it vulnerable to certain types of malware disguising as legitimate plugins. While updates and measures are in place to keep Joomla-based websites as secure as possible, risks are still inevitable if users fail to observe proper security and risk management measures.

7. How To Create An Ecommerce Website With Joomla

Making the move to selling products and services online often is called eCommerce. Implementing and utilizing an online presence can expand your consumer base far beyond your existing, local audience.

While creating an online store used to be a challenge several years ago, new and improved eCommerce tools and platforms have made this process easier than ever.

Every online store needs a content management system (CMS) in order to simplify the creation and modification of your online shop content (listings, purchase orders, etc). Thanks in part to its free and open-source format, Joomla has become one of the most popular CMS options available to all would-be online store operators.

7.1. Find Optimal Web Hosting

Before you pick out your domain name, you’ll need to find optimal online hosting for your website. There is a wide variety of options in this step, including what hosting provider and service type (dedicated, shared, managed, etc) you select. In fact, many web hosting providers now offer options catered to the needs of online shop operators. These options may be your best bet.

Because you are planning to use Joomla as your CMS, I highly recommend seeking out specialized Joomla hosting. These providers optimize their user-end experience to maximize Joomla’s built-in capabilities, allowing you to get the most out of your online store.

7.2. Select A Domain Name

When it comes to building an online store, you have to start from the ground up. To do that, you’ll need to purchase a domain name. Your domain name acts as the sign on the front of your online store. In other words, it should be unique and memorable without being too complicated. The tip is to remain the easiest for customers to remember when navigating back to your online store.

7.3. Download And Install Joomla

With your online presence firmly beneath your digital feet, you can take the next step and download Joomla from its official source.

Once downloaded, you’ll have two options for installing Joomla on your website: automatically and manually. Depending on your chosen web hosting provider, you may be able to install Joomla on your new website in one click. In your website control panel, search for one-click installation options and navigate to the colorful Joomla button, if available.

In most cases though, you’ll need to manually install Joomla onto your website. The first step in this process can be completed from your website’s main control panel. From there, create a MySQL database. This is where all of your website’s data will be stored, including the Joomla software.

Once you’ve completed this step, you’ll be able to upload Joomla and implement it onto your website. To implement Joomla, open a new window and navigate to your website’s URL. This should initiate the Joomla installation process, after which you can follow the on-screen instructions in order to successfully complete the install.

7.4. Install Templates, Plug-Ins, And Add-Ons

At this point, you can begin to customize your new online store, from its appearance and layout to its functionality. A wide variety of Joomla Virtuemart templates are available online, providing you with plenty of formatting options for your store’s layout. However, if you still need extra customization, you can often access such options from your main control panel. Here are the top Joomla Virtuemart templates you might be interested and choose for your projects:


Jumerix is a truly multipurpose Joomla template featuring every piece of functionality needed to launch any web project starting from blogs and online portfolios and ending with feature-rich eCommerce sites.

The Joomla template comes with full VirtueMart integration.

The pack is pre-loaded with ready-made page templates for product pages, product catalogues, portfolio showcases, and blog posts that are ready to go live out-of-the-box. Multiple home page and blog layouts, a rich UI kit, theme color switcher tool, and a whole lot of other options are integrated for quicker and effortless customization of the template.

Virginia - Corporate Joomla Theme

This Joomla Virtuemart template is best suited for bringing a sleek and professional look to business and corporate pages.

Each element of the theme’s design was hand-picked for presenting products/services in a reliable and trustworthy manner, something which is critical in a corporate website.

A simple layout of the template features smart use of whitespace, making it so much easier to scan through the content.

Parallax scrolling backgrounds and well-thought-out animation effects keep the users immersed in captivating storytelling. All elements of the theme’s design are fully editable.

A color switcher tool allows you to come up with a color palette that perfectly fits your brand identity.

S2 Business Company

You can use this best Joomla template design for small-to-large-sized business projects.

It's a perfect fit for presenting both personal and corporate sites and is fully responsive.

The layout features a clean and refined style, which projects a trustworthy and reliable feel to a web project built on this design. The theme includes background video support, which is known as a great conversion booster.

The parallax scrolling animation spices up a concise style of the theme.

Harmony - Massage Salon

For those who are planning to bring the atmosphere of relief and harmony to your website, you can do it through this responsive Joomla template.

Designed in neutral colors, it looks so calm and relaxing. The users will feel the ease of browsing the site's pages thanks to the thought-out, easy-to-follow navigation.

A large hero slider welcomes every visitor and can be used to showcase the best you are offering.

Neat ghost elements perfectly harmonize with the rest of the theme's elements. Integrated with a commenting system, the theme makes it possible for your site's visitors to speak directly to you about the services that you provide, in a casual way.

JD Shop 

JD Shop is an advanced and productive Joomla 3.8.x Template specially designed for an eCommerce website.

This ultimate template gives a modern design and feel to your website.

With the customization features and flexibility it brings, JD Shop is an absolutely great choice for any small or large eCommerce website. 

This fully responsive best Joomla Virtuemart template comes with such an attractive slider, customized blog layout, K2 & EasyBlog styling and many more features that are great proven to catch your visitor's attention and keep them on your site, this is what you want.

Sj JMart

Sj JMart is a clean eCommerce Joomla template powered by JoomShopping component. JMart is best matched for fashion, technology, accessories or a wide range of online stores. The responsive Joomla Virtuemart template - Sj JMart is based on Helix Framework integrated with dozens of high functionalities: Mega Menu, Drag & Drop Builder, Product quick view, RTL language, 65+ Useful ShortCodes built-in.....

The JoomShopping Joomla template - Sj JMart can hold an online store with a huge number of products. You can easily manage the store and make it impressive among others. Sj JMart is best matched for fashion, technologies, accessories, cosmetics, jewelry, shoes and many more.

Wegy - Business Journal Joomla Theme

Wegy is a responsive, feature-rich Joomla Virtuemart template that is intended to be used for a variety of business web projects.

The Wegy Joomla template comes loaded with 14 pre-designed pages that are ready to go live out-of-the-box.

The theme features full VirtueMart integration. The latter makes it possible to launch a fully-fledged web store based on the Wegy theme.

Advanced filtering options, smart display of products and catalogs allow getting started with an eCommerce site in the short run. Additional page templates will only make your site more informative.

Perfect Rent Joomla Template

Perfect Rent is a fully responsive Joomla Virtuemart template designed for real estate, architecture, and design sites .

Joomla templates in this niche will also suit travel and hotel sites perfectly.

An integrated booking form makes it possible to make a reservation online.

A filterable gallery welcomes the users to take a look at the preferred real estate offerings on the front page. The theme is abundant in spaces that can feature high-quality images of your property, which will help showcase your site's offerings in the best way possible.

Contact details can be found at the bottom of the homepage. User testimonials are also included to grow the vendor's credibility.

Pasta & Ravioli

Joomla Virtuemart templates for food-based businesses are intended to bring an appetizing look to a variety of food and drink-related websites.

It will ideally match web resources showcasing Italian cuisine. The design features a dark color scheme, which brings the users’ focus of attention to quality images of dishes on the menu.

The Joomla template Pasta & Ravioli features hand-written fonts, which add a touch of personality to the design.

Thanks to the integration of a split-screen technique, you can display various types of content simultaneously. The main navigation panel and login icon remain in a fixed position as a user browses the content.

These were the most trendiest, top-selling, best Joomla Virtuemart templates. All compliant with the latest web standards, responsive, and featuring trendy designs, they are intended to make website projects that they represent more noticeable and reachable on the web.

Joomla is built with plug-ins and add-ons in mind. Everything from digital shopping cart management and payment options to billing and membership subscription add-ons is available to enhance your online store over time. Joomla’s creators even host an online directory of user-made Joomla extensions, most of which are available for free.

However, installing a bunch of extensions and figuring the whole eCommerce configuration yourself might be challenging.

You could consider joining our Cmsmart Virtuemart Club which provides an entire template collection with integrated powerful Virtuemart extensions. Virtuemart template club is an amazing deal for Virtuemart users of any skill levels.

All of our Virtuemart template is carefully in-house designed, specializes in spectacular shopping style and specific online business, so they can be easily adapted into any business. Also, there is a collection of Joomla Virtuemart extensions which are all powerful and useful for your website project, such as: One page checkout, Order upload, Advance delivery date & time...

7.5. Configure Your Settings

With your prime functionality and appearance in place, you can begin to configure the many options that make up your customized online store. These options run the gamut for every aspect of your website, including your template, checkout, SEO, and much more. Be prepared to devote some time to carefully reading over and applying these initial settings.

The configuration isn’t just a one-step process either. You’ll need to make configuration changes regularly, especially after you add product listings. The best way to check that your changes are working as intended is through a live test of your website, run on a separate browser in which you are not logged in as the website administrator.

7.6. Add Product Listings

The step many eagerly await, it’s finally time to post up product listings. At this point, you can use Joomla’s built-in functionality to create and manage your listings without much-added hassle. Joomla handles a great deal of “under-the-hood” information intuitively in this regard, including pricing and availability.

When it comes to visualizing and describing your listings, always use high-quality product images and rich product descriptions. Both qualities have been shown to improve the likelihood of purchasing from “window shoppers.”

Beyond product listings, you can also use this time to flesh out your online store. This should include making a homepage, as well as important pages like “About Me” and “Contact Us”. Each of these additional pages improves the spirit of your online store and increases the likelihood that a visitor will remember your store later on.


Today, building and implementing an eCommerce with Joomla is as easy as can be. Joomla eCommerce is simplified from back to front, from installation to product listing creations.

Online store websites with Joomla are among the most versatile today and you are just a few clicks away from leveraging this versatility for your own business.

Now that you’ve learned how to successfully implement Joomla using this eCommerce website tutorial, you can begin to take the first steps towards making an economic splash online.

If you still do not know where to start or if you face any trouble while building and implementing an eCommerce with Joomla, contact our consultants who are experts in this section to ask for useful advice. We are very happy to help your business grow.