You've finally decided to create an e-commerce store, but you're not sure what things are popular right now. Or, more specifically, what things will be popular in 2022? It may appear to be a small subject, but it is not. To develop a successful e-commerce site, it is critical to select the finest sales and distribution methods and to invest adequately in marketing and promotion; nevertheless, it is also critical to find the greatest items to offer online. Do you know what are the top-selling items on Amazon?

Finding popular things to sell on the internet may be a challenging task, especially if you're new to e-commerce and don't have a significant budget to invest. Don't be alarmed! To begin, you may use dropshipping to guarantee that your business delivers high-quality products at an accessible price: because it does not require physical storage of the goods, you can add (or remove) products to/from your catalog at any moment and adjust your offer to market demand.

You can buy practically anything on Amazon. It is likely the world's largest online retail store, with over 12 million products available on the marketplace. According to eMarketer, Amazon owns over half of the US eCommerce business, outpacing retail behemoth Walmart and eCommerce marketplace eBay. However, when it comes to choosing the best products to sell on Amazon in order to make money as an eCommerce business owner, you don't want just any goods. You want (need!) Amazon's most popular items. The top amazon trending products by category and country are displayed here, courtesy of our friends at CMSmart.


The items you choose to offer on Amazon will be determined by a variety of factors, including market demand, your company specialty, rivals, and more. With so many variables to consider, you're unlikely to identify a winner every time. And that's OK. It takes some trial and error to build a business. But you'd probably want a little less mistake, don't you?

That's why it's a good idea to keep an eye on things that are already doing well on Amazon. The "error" aspect of trial-and-error may be made a little less... difficult with research.

1. Toys

Global order growth (YOY): 1,239%


Toys are now at the top of our list of Amazon trending items. The worldwide toy business, valued at $110.97 billion, had tremendous growth in the first half of 2021.

Action figures, arts & crafts, construction sets, dolls, games and puzzles, baby and toddler toys, youth electronics, plush toys, tiny vehicle replicas, explorative toys, and outdoor and sports toys are among the product lines available. Reading and flying toys both had global order increases of 294 percent and 275 percent, respectively. So, what's trending on Amazon?

Consider the phrase "friends trust friends" while advertising toys. Toy marketing relies on referrals from influencers and friends, therefore you'll want to work with nano-influencers on social media. Customer reviews are often a good idea when selling top products on Amazon things like dolls and toy kitchens. Testimonials may help buyers determine if a product is right for them and can even lead to a sale.

Make an organic social media marketing plan centered on children utilizing your products. To develop trust with potential consumers, show them in action through photo carousels and videos, as well as user-generated content from your followers' profiles. If you have the resources, hold a contest to give away free toys in order to increase the size of your email or Messenger marketing subscriber lists. You may then develop drip marketing campaigns that gradually convert subscribers into clients.

Toys are a terrific method to help children develop fine motor skills, foster imaginative play, and keep them occupied while their parents work from home. With 1.8 million average monthly searches for the phrase "toys," it's evident they're going strong until 2021 and beyond.

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2. Shoes

Global order growth (YOY): 1,086%


In the first half of 2021 top items selling on Amazon are shoes. Shoes are one of the best-performing goods. Shoes are ideal for selling at any time of year, but especially during the holiday season when you can capitalize on Christmas bargains. You can offer custom-made shoes, popular brands such as Nike and Air Jordan, or formal shoes. There are several prospects to sell shoes online, with worldwide market size of $365.5 billion.

When it comes to selling shoes online, concentrate on identifying a target market and selling to a certain group initially. People search online for certain sorts of shoes, such as "shoes for men" (1.2 million searches per month) and "shoes for women" (1.2 million searches per month) (823,000 searches per month). There is also potential to market shoes that treat common foot issues such as flat feet and plantar fasciitis.

You may sell shoes online using your Shopify store, third-party online selling sites such as Amazon and eBay, and even social media platforms like Instagram and Facebook. Shoes have their own specialty marketplaces, such as StockX and GOAT. You can also sell shoes to other firms on a wholesale basis.

3. Pens and pencils

Global order growth (YOY): 540%


Pencils and pens have lately appeared on the list of top trending products on Amazon. New and innovative multifunctional writing devices have played an important role in broadening the reach of these items in recent years. Manufacturers are developing new products such as stylus pens, different color inks, and pencils in a variety of sizes.

In this $21 billion sector, there are a few markets to consider:

  • Students. Colored pencils and pens are becoming popular among youngsters and students.

  • Artists. Creatives are drawn to products in a broad range of color colors.

  • Luxury. Brands that specialize in high-end pens are attracting high-income groups due to their designer finish and appearance.

  • Businesses. People need something to write about whether they are working remotely or in the workplace.

The search phrase "pens" receives 673,00 monthly searches, with similar terms "fountain pens" receiving 201,000 monthly searches and "parker pens" receiving 165,000 monthly searches. Furthermore, the phrase "pencils" generates 550,000 monthly searches, whereas terms such as "mechanical pencils" and "prismacolor pencils" generate 90,500 and 74,000 monthly searches, respectively.

This demonstrates that selling pens and pencils online can be a viable company. There are also other pen kinds to sell, providing you with a plethora of fresh product choices as you build your line.

Begin by deciding what kind of pens or pencils you want to sell—felt tip, fountain, luxury, fine, and so on. Then, use popular roundups and gift recommendations to advertise your items. You may contact them online and ask them to include links to items on your website in their articles. (People are more likely to purchase when they arrive at your site from an external blog article rather than an ad.) Then, to recoup the transaction, run retargeting advertisements to those who looked at the goods but did not purchase it.

Another alternative is to run Google Shopping advertisements based on search terms. To promote purchases, you may target users who are looking for certain phrases such as "top Amazon luxury pens." But if you want to build a website that is like Amazon, all you need is just the right outsourcing team. Before preview this article Create An E-Commerce Website Like Amazon and 12 Free ECommerce Website Builders.

4. Decorative bottles

Global order growth (YOY): 438%


Decorative bottles are the next thing on Amazon trendy right now. These are decorative things that provide a rustic touch to your home. They come in a variety of shapes and sizes, such as vases, urns, and jars, to suit any decor. You may buy ornamental bottles wholesale, locate them at flea fairs, or make DIY bottle crafts out of recycled bottles and sell them online.

If you want to make your ornamental bottles a hit, there are a few venues to sell them online:

  • Using your own Shopify-built store

  • Amazon and eBay are examples of third-party marketplaces.

  • Etsy and BigCartel are examples of niche websites.

  • Instagram and Facebook are two examples of social media platforms.

Another option is to create a Pinterest profile and share advice and photographs there. Because the Pinterest audience is interested in DIY craft and home décor material, you may be able to connect with potential clients.

5. Drills

Global order growth (YOY): 371%


Home renovation is turning out to be one of the finest evergreen business categories to enter. The home renovation sector is estimated to exceed $1 trillion in sales by 2027.

Retailers are also carrying top Amazon trending items in this area, such as power equipment such as drills, grinders, and saws. The power drill industry alone is expected to be worth more than $13.6 billion by 2027.

This product is worth considering since it provides shops with several prospects for growth. Drills, as well as bit sets, carrying cases, battery packs, and other accessories, can be sold in a home improvement store.

Every home needs a drill driver, whether it's for putting together new furniture or doing fast repairs around the house. Some people prefer heavy-duty tools, while others prefer a simpler version.

Amazon trending products like these may be sold using search-based adverts like Google Shopping. According to Keywords Everywhere, over 450,000 people search for drills each month. Working with home improvement influencers on Instagram or through blogs to market your products is another possibility.

6. Cutters

Global order growth (YOY): 341%


In recent months, there has been an increase in sales of hand-tool cutters. People are spending more time at home and looking to undertake do-it-yourself (DIY) and home renovation projects. While "hand tool cutters" receives just 1,300 searches per month, there are other alternatives you might target with an SEO plan, such as:

  • Plier cutters: $27,100 per month

  • Monthly cost of a metal cutting tool is $12,100.

  • 74,000 bolt cutters every month

You may sell bookcases and shelves by creating a blog with home renovation and DIY tips and techniques and links back to your items. Then, on Facebook or Google, run retargeting advertisements to your blog traffic.

You should use Google Shopping advertising for high-intent phrases such as "hand cutter cheap." Test targeting longer-tail keywords based on your product description, such as "stone cutter hand tools" or "hand cutting tools for wood," when running advertisements to attract buyers who already know what they want. They are more inclined to buy from your eCommerce business if you are in front of them.

7. GPS navigation systems

Global order growth (YOY): 323%


GPS navigation devices are an Amazon popular selling product that is seeing rapid expansion. The Amazon trend is more popular at certain seasons of the year, but consumers hunt for GPS navigation and gadget accessories all year. The market is likewise vast, with a compound annual growth rate (CAGR) of 11.3 percent expected.

According to Keywords Everywhere, the search volume for the phrase "gps navigation" is roughly 3,600 searches per month. People also look for variations such as "vehicle GPS navigation system" and "built-in automobile navigation systems," which receive 1,300 and 480 searches each month, respectively.

These top Amazon trending products provide several options to target various client categories depending on their vehicle type (Dodge Ram, Toyota RAVv4, Isuzu, and so on) and system kind (hunting, nautical, vehicle, etc.).

You can sell the following things under this category:

  • Mounts and cradles 

  • Cases

  • Adapters and chargers

Using Google Search advertisements to promote this popular product might be profitable. It can assist you in reaching high-intent shoppers and bringing them into your business to make a purchase. Another approach is to use Facebook advertising to target certain groups depending on the design or functioning of your navigation system.

Hikers may require handheld GPS, although others may only require a car GPS case. You should post product photographs on social media channels such as Instagram. There, you may collaborate with micro-celebrities and influencers to bring your items in front of large audiences.

8. Bras

Global order growth (YOY): 306%


Bras are one of those popular Amazon items with consistently strong profit margins. The lingerie industry is similarly massive, with a projected value of $57 billion by 2026.

The phrase "bras" receives 1.5 million searches every month, confirming the frenzy around this popular product. There are many possibilities for words such as:

  • Plus size bras: 49,500 monthly searches

  • Pink bras: 22,2000 monthly searches

  • 33,100 searches per month for strapless push-up bras

  • Bras for sale: 27,100 monthly searches

Furthermore, you may take this niche in numerous directions by opening a standalone store or a product collection within a larger lingerie store, or by marketing your items to one of the many fitness sub-niches. Depending on how you position your brand, you may be able to grow into adjacent product verticals such as sleepwear or body care.

Because all women are frequently the target market for bras, visual platforms such as Facebook, Instagram, and Pinterest are perfect outlets for growing your brand, whether via organic growth or through advertising.

You may also consider using influencer marketing to drive growth. Influencers can model your clothing and promote your brand in exchange for a fee or a percentage of sales. View more: Top Online Marketing Services To Growth Your Business

9. Motor vehicle parts

Global order growth (YOY): 326%


We've noticed a significant growth in motor-vehicle-part sales on the Shopify platform in recent months. As internet sales and replacement component services develop, these new Amazon trendy goods remain popular. The automotive aftermarket was worth $390 billion in 2020 and is predicted to grow at a 3.8 percent annual rate through 2028.

Parts of a vehicle include:

  • Tires

  • Batteries

  • Parts for brakes

  • Filters

  • Body Components

  • Lighting elements

  • Wheels

  • Components of the exhaust

  • Turbochargers

When it comes to top items selling on Amazon commodities like tires and wheels, it's critical to identify your target demographic. For example, if a consumer enjoys being outside, they would most certainly desire robust, all-terrain tires to drive across rugged terrain. If they have a minivan, they will most likely want all-around performance tires with decent handling stability, long tread life, and a strong guarantee.

  • You may advertise these goods in a variety of ways, including:

  • Make installation videos and live-action instructions.

  • Create an automobile blog.

  • Support a vehicle construction or a car display.

  • Provide a price match guarantee.

  • Cross-promote with another automaker.

You'll probably want to look into Facebook advertisements to generate traffic to your website and purchases throughout the year. If you wish to grow your product range, product sourcing software can help you identify new auto parts and accessories to offer.

Read more part 2 of this topic Top amazon trending products in 2022 and How to start selling on Amazon?

Rose Helen

Shop Owner
Rose Helen is a highly accomplished Ecommerce Project Consultant with a strong background in managing and guiding successful e-commerce projects. With her exceptional expertise and strategic mindset, she helps businesses achieve their goals in the digital marketplace.
With years of experience, Rose Helen possesses an in-depth understanding of e-commerce platforms, technologies, and best practices. She works closely with clients to analyze their needs, develop tailored strategies, and execute effective project plans that drive growth and success.
As an Ecommerce Project Consultant, Rose Helen excels at overseeing project lifecycles, from inception to completion. She ensures projects are delivered on time, within budget, and with the highest level of quality. Her exceptional project management skills enable her to effectively communicate with stakeholders, manage resources, and mitigate risks throughout the project journey.
Rose Helen is a strategic thinker who leverages her extensive knowledge to identify opportunities for improvement and innovation. She provides valuable insights and recommendations to optimize e-commerce processes, enhance user experiences, and increase online sales.
With her strong communication and collaboration skills, Rose Helen builds strong relationships with clients and key stakeholders. She fosters a collaborative environment, working closely with cross-functional teams to ensure seamless project execution and alignment with business objectives.
Beyond her technical expertise, Rose Helen is dedicated to delivering exceptional client service. She goes above and beyond to understand her clients' unique requirements and provide them with personalized solutions that drive tangible results. Her commitment to client success is evident in her approach and the long-term relationships she builds.
Rose Helen's passion for e-commerce, coupled with her extensive experience and project management skills, makes her a valuable asset for organizations looking to thrive in the digital landscape. With her guidance, businesses can navigate the complexities of e-commerce projects and achieve their objectives with confidence and success.