Did you know that over 80% of consumers conduct online research before making a purchase? In today’s digital-first world, the significance of adept digital marketing cannot be overstated. It serves as the backbone for any eCommerce operation striving for success in a competitive market. For instance, we worked with Jennifer’s Crafts, a small business in Canada that specializes in handmade arts and crafts. Despite their unique offering, they struggled to reach the right audience...
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