modern consumer behavior ECOMMERCE TOPICS

The digital landscape is witnessing an era of transformation with e-commerce sales surging to nearly $5.2 trillion in 2021 and projected to exceed $6.3 trillion by 2024. This staggering growth is not just a number; it reflects an unprecedented shift in consumer behavior as shoppers prioritize convenience, speed, and variety. Take, for instance, our client Sarah’s Boutique from Australia—a small fashion retailer faced with dwindling foot traffic and high operational costs. By embracing Cmsmart's...