multi-channel retailing ECOMMERCE TOPICS

Did you know that approximately 73% of consumers shop across multiple channels? This staggering statistic from Statista underlines a crucial strategy that many small to mid-sized businesses overlook: multi-channel retailing. For instance, consider our client, ABC Crafts, based in Canada. They initially relied solely on their website for sales, which stunted their growth potential. After integrating multi-channel strategies facilitated by Cmsmart's solutions, including listing on platforms like Amazon and Etsy, they witnessed a remarkable...