retail promotions ECOMMERCE TOPICS

Did you know that global retail sales are projected to reach a staggering $30 trillion by the end of this year? As the landscape of e-commerce continuously evolves, businesses must adapt their retail promotions to resonate with customer's preferences, moving beyond traditional discounts that often miss the mark. For instance, consider our client, TechZone, a thriving electronics retailer based in Germany, who faced the dilemma of stagnant sales despite frequent promotional campaigns. By implementing...