To migrate a custom-built store to WooCommerce without losing SEO, we read your database or export files, map the data and every old URL to its new address, and give you a 301 redirect CSV to approve. We test on staging, cut over, then watch crawl errors for 30 days. Rankings cannot be promised. Quoted after a free assessment.
The standard WooCommerce cart and checkout on Cmsmart Ecommerce. Demo store, sample products and prices.
In short
How do you migrate from a custom-built store to WooCommerce without losing SEO?
Laravel, custom PHP or a legacy build: keep your data and logic, drop the maintenance load.
Key facts: a custom-built store to Cmsmart Ecommerce
Scope
a custom-built store products, variants, customers, orders and URLs, moved to a WooCommerce store on Cmsmart Ecommerce.
What you keep
Catalogue and images, customer accounts and addresses, order history as read-only records, page titles and descriptions, and a 301 for every old URL.
Typical inputs
Admin access or the platform's own export files, your list of apps and integrations, and your list of old URLs.
Deliverables
A data map, a redirect CSV you approve, a staging store, a QA check, the cut-over and a 30-day watch.
How pricing works
Quoted per project after a free assessment. There is no price list and no obligation.
The same five steps for every store: you approve the data map and the redirect CSV before the cut-over.
Why merchants move
Why merchants leave a custom-built store
The factors we hear most, stated fairly. Where a source link is shown, it is the platform's own page, read on 10 October 2026.
Every change needs a developer
In a custom build each feature is code written for you. When the developer who knows it is unavailable, small changes become projects.
You carry the security and upgrade work
Framework, server and payment-security updates are yours to schedule and test.
Integrations are hand-built
Payments, shipping and tax connectors exist as plugins on WooCommerce, but in a custom build they are written and kept up by hand.
Marketing tools are bolted on
Content, SEO and email tools are usually separate. On WordPress they live in one admin your team already knows.
What moves
What we move, and how
You approve the redirect CSV before launch, so every old address has a destination.
Data
What we do
Products and variants
Titles, descriptions, SKUs, variants, attributes, prices, stock and images.
Categories and attributes
Category tree and product attributes, mapped to WooCommerce.
Customers
Accounts and addresses. It depends on how your system stores them. If passwords are hashed with a standard algorithm that WordPress can read, they can move; otherwise customers set a new one with a reset email. We confirm this in the assessment.
Orders
Order history with status and totals, as read-only history. Payments are never charged again.
Reviews
Product reviews where the platform lets us export them.
Pages and blog
Content pages and blog posts. Layouts are rebuilt, not copied.
SEO URLs
A redirect map from every old URL to the new one, delivered as a CSV you approve before launch.
Titles and descriptions
Meta titles and descriptions carried over so search listings keep their wording.
Database map
We read your schema and write the mapping from your tables to WooCommerce, then test it on a copy.
Custom rules
Special pricing, approvals and workflows are rebuilt as scoped custom development.
Scope
Included, not included, and extra
Clear lines before you start. The final scope is written into your proposal.
Included
Products, variants, categories and attributes, mapped to WooCommerce
Customer accounts and addresses
Order history as read-only records; payments are never charged again
Reviews where the platform lets us export them, plus pages and blog posts
A redirect CSV for every old URL, approved by you before launch
Meta titles and descriptions carried over
A staging store, a QA check, the cut-over and a 30-day watch
Not included
Customer passwords: most platforms cannot export them, so customers may need a reset email
Stored cards and recurring plans, which often cannot move between payment processors
Theme layouts copied as they are: the storefront is rebuilt
A promise of rankings or traffic
Rebuilt, scoped in your quote
A new storefront theme on a Cmsmart Store preset or built to your brand
Apps replaced by Cmsmart modules or matching WooCommerce plugins
Payments, shipping, tax, email, ERP and CRM integrations, rebuilt and tested
Custom logic such as special pricing or order rules, built as custom development
What we need from you
Admin access or the platform's own export files
Your list of apps and integrations
Your list of old URLs
Your approval of the data map and the redirect CSV
What gets rebuilt
What is rebuilt on Cmsmart Ecommerce
Some things cannot be copied, so they are rebuilt and tested.
The storefront theme, designed on a Cmsmart Store preset or built to your brand.
Apps and extensions, replaced by Cmsmart modules (product designer, price calculator, file upload, artwork approval, B2B) or a matching WooCommerce plugin.
Integrations: payments, shipping, tax, email, ERP and CRM, rebuilt and tested against your real list.
Custom logic, such as special pricing or order rules, built as scoped custom development.
Custom builds
Laravel and custom PHP stores
A Laravel or custom PHP store usually has a clean relational database, which makes the data map straightforward. We map your tables to WooCommerce products, customers and orders, keep the business rules that give you an edge as custom development, and replace generic code (cart, checkout, accounts) with maintained WooCommerce parts. If you want to keep your Laravel back end, the headless commerce service is the route.
Built on WooCommerce, so you own your store. Cmsmart adds the parts a personalised or printed product business needs, and runs them for you if you want.
We cannot promise rankings or traffic. We build a redirect map from every old URL to its new one, carry over titles and descriptions, submit an XML sitemap and watch crawl errors for 30 days after launch.
Can customer passwords be migrated?
It depends on how your system stores them. If passwords are hashed with a standard algorithm that WordPress can read, they can move; otherwise customers set a new one with a reset email. We confirm this in the assessment.
How long does the migration take?
The timeline is set in the free assessment. It depends on catalogue size, order history and integrations, so we do not quote a standard duration.
Will my store go offline?
Your current store keeps selling while we build and test on a staging store. Only the final cut-over, a data sync and a DNS switch, needs a short planned window.
Can my current apps be replaced?
A custom store has no apps to replace. Its features are mapped to Cmsmart modules or WooCommerce plugins where they exist, and the rest is rebuilt as scoped custom development.
What does it cost?
Migration is quoted per project after the free assessment, because it depends on your data, apps and integrations. We do not publish prices.
Can you migrate orders and reviews?
Orders move as read-only history with status and totals, and payments are never charged again. Reviews move when the platform lets us export them.
Do I need to know WooCommerce?
No. We set up the store, train your team on daily tasks and can host and maintain it for you.
Can you work with a client in my country?
Yes. Every Cmsmart service, from custom development, migration and integration to full store builds, is delivered remotely. Clients in any country and any industry can work with the team; Netbase has worked with clients in 80+ countries. Projects run online, through a written proposal, email or WhatsApp, and tickets in the Cmsmart dashboard.
Do you work in my industry?
Yes. Clients in any country and any industry can work with the team; Netbase has worked with clients in 80+ countries. Published Cmsmart projects include stores for web-to-print, merchandise and apparel, signage, packaging and labels, and gifts and promotional products. See the client work at cmsmart.net/projects.
How do I pay securely?
Contracts and payments go to the company, Netbase JSC: plans are paid through PayPal; services are invoiced by Netbase JSC under a written proposal and paid by bank transfer to Netbase JSC's company account or by PayPal Business. Cmsmart (Cmsmart Ecommerce) is the ecommerce brand of Netbase JSC, a company based in Hanoi, Vietnam.
Who do I talk to?
Talk to the CEO, Huy Nguyen (David): message him on WhatsApp at +84 937 869 689 or email project@cmsmart.net. The contact page at cmsmart.net/contact lists every channel, and Request a quote (cmsmart.net/project-proposal) sends your project brief to the team. Tell us the scope and we reply with a plan and a quote.
Teams in 80+ countries run their ecommerce projects with Cmsmart
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