Applies to Cmsmart Photobook Store 2.0.0 (parent theme Cmsmart Stores 2.0.0, Cmsmart Stores Blocks 2.1.3) and Cmsmart Product Designer 2.18.4 · Updated October 2026. Store Setup v2 installs all of it together; this guide covers the first hour after that install.

In short

  • A photo book printing WooCommerce store — with the designer, printing options and a sample catalogue already in place — goes live from Cmsmart's Store Setup v2 wizard.
  • Cmsmart Product Designer runs the online cover-and-spread editor; WooCommerce runs the cart, checkout and orders; you configure branding, products, payments and shipping on top.
  • Budget about an hour for your first pass: branding, one demo product's printing options, payments, shipping, store address, a test order, then a go-live checklist.

Cmsmart Photobook Store turns Cmsmart Product Designer 2.18.4 into a photo book printing WooCommerce store for print shops and photo labs selling layflat, hardcover and softcover books, wedding albums and guest books. Store Setup v2 installs the theme, the designer and a sample catalogue in minutes, so your first hour goes into branding, products, payments and shipping.

What does running photo book orders by hand cost your print shop?

Cmsmart Photobook Store replaces the parts of a photo book order that usually run on email and spreadsheets: layout proofs, page-count quotes and chasing print-ready files. The designer, the printing options and the storefront arrive already wired together, so your team spends the time it saves on the order itself, not on the back-and-forth before it exists.

Before a dedicated photo book store, the pattern is familiar to most labs and print shops:

  • Customers email dozens of photos and wait for someone to lay out the spreads by hand.
  • Nobody outside your production team sees the cover and the first spread before the book goes to press.
  • Page count, paper and cover finish get priced one quote at a time instead of on the page.
  • A wrong or missing file reaching the press means a reprint and an apology.

Put a rough number on it with your own figures: (minutes per manual quote + minutes per back-and-forth email) × orders per week × your team's hourly cost is roughly what the status quo spends before a single book is printed. Everything below is aimed at shrinking that first factor.

What would your photo book store look like after one hour?

An hour after you start, Cmsmart Photobook Store can be live with your branding, one fully configured demo product and working payments and shipping, so a customer could design a layflat book, pay, and have a print-ready file waiting for your team before the next coffee break.

Example scenario: A customer finds the shop from a phone at 9pm, picks a layflat album, lays out the cover and the first spread in the on-page designer, chooses the paper and cover finish, and checks out. In the morning, the order already carries a print-ready file for that line — nothing to request, nothing to resend.

See it before you touch anything: the live demo store is the same build this guide walks through, with the same sample catalogue.

How does Cmsmart put a photo book store together for you?

Cmsmart Photobook Store pairs a WooCommerce storefront theme with Cmsmart Product Designer for WooCommerce: Store Setup v2 installs the parent and child theme, the designer plugin, WooCommerce and a sample catalogue in one pass — the full wizard walkthrough is in our install guide — and the rest of this page covers what you configure once it lands.

Four pieces do the work:

  • Storefront. Header, footer, pages and menus built as WordPress block templates, editable in the Site Editor without touching code.
  • Cmsmart Product Designer. The online cover-and-spread editor on the product page, with an upload-your-own-file path for customers who already have a finished layout.
  • Printing options. Pages, paper, cover finish and packaging attached to each product and priced into the cart line.
  • WooCommerce. Payments, shipping, taxes, accounts and order emails stay the WooCommerce you already know.

Cmsmart insight: Treat the sample catalogue the wizard loads as a working template, not filler — swap in your real sizes, papers and prices before you touch anything else, and the rest of the catalogue falls into place around it.

Once a customer's artwork is approved, nothing changes by accident: Cmsmart's approved-artwork lock stops further edits, so the print-ready PDF that matches the order is always the one that was signed off. Talk to an ecommerce expert if you want that approval flow adapted to how your production floor works.

Appearance Themes screen with Cmsmart Photobook Store active as the child theme
Appearance → Themes right after install: the store theme is active, with its parent theme installed alongside it.

What's the business value of a photo book printing WooCommerce store?

Cmsmart Photobook Store turns setup time and quoting time into time you spend selling: the store, the designer and priced printing options are ready on day one, so the hours you'd normally spend building a catalogue and a quoting process go into branding and real products instead.

BenefitHow it shows up in your businessKPI to track
Faster launchThe store is live with a sample catalogue, a designer and priced options from day one.Time from install to first live product page
Fewer quoting emailsPages, paper, cover finish and packaging are priced on the product page and the cart, not in a reply email.Quote requests per week vs. store orders per week
Fewer reprints from lost filesThe approved-artwork lock and a print-ready file per order remove re-sending and re-finding artwork.Reprints caused by a wrong or missing file
Mobile salesThe product page, designer and checkout all render on a 390-pixel layout, not just desktop.Mobile conversion rate
FeatureGeneric WooCommerce themeCmsmart Photobook Store
Online cover-and-spread designerBuild or add a plugin yourselfCmsmart Product Designer, active on install
Printing options (pages, paper, finish, packaging)Custom fields you configure from scratchPre-built option sets ready to edit per product
Catalogue to launch withBlank storeGuided setup with a sample catalogue
BrandingBuild header, footer and pages from scratchHeader, footer and pages already built; edit in the Site Editor
Print-ready output per orderCustom developmentA print-ready PDF for every designed item, built in
SupportTheme author or community forumsTicket support in your Cmsmart dashboard

Rough-cut ROI worksheet. Weekly cost of manual quoting today = (minutes per manual quote + minutes chasing files) × orders per week × your fully loaded hourly rate. Compare that to the one-off hour in this guide, plus the ongoing minutes a priced product page and a locked, print-ready file save on every order afterward — plug in your own numbers to see which side wins for your shop.

How do you set up Cmsmart Photobook Store, step by step?

Budget about an hour: confirm the install, set your branding, check one demo product's printing options, turn on payments and shipping, set your store address, run a test order, then work through the go-live checklist below before you tell customers the store is open.

  1. Confirm the install. In wp-admin, open Appearance → Themes and check that Cmsmart Photobook Store shows Active, with the Cmsmart Stores parent theme installed next to it.
  2. Set your branding. Open the Site Editor and edit the header template part: swap the Site Logo block and check the menu, then do the same for the footer.
  3. Check the imported pages. Pages → All Pages lists everything the setup wizard created — Home, Shop, Cart, Checkout, My account, About us, Contact us, FAQ and more; trim or rename what you don't need.
  4. Open the imported products. Products → All Products shows the sample catalogue, already split into layflat, hardcover, softcover and guest-book categories with a Design column showing which ones have the designer enabled.
  5. Review one demo product's printing options. Open a product like the layflat photo book and check its printing options: pages, paper, cover finish and gift packaging, each priced into the product page and the cart.
  6. Decide design-online vs. upload. The same product's Cmsmart settings box has Enable Design and Enable Upload Design switches — keep both on to serve customers who design on the page as well as ones who already have a finished layout.
  7. Turn on your payment methods. WooCommerce → Settings → Payments lists card, PayPal and offline options; install the ones you'll actually use.
  8. Set your shipping zones. WooCommerce → Settings → Shipping ships with a United States zone already configured; add or edit zones and methods for where you print and ship.
  9. Set your store address and currency. WooCommerce → Settings → General is where tax and shipping rates read your business address and selling locations from.
  10. Place one test order. Design or upload a cover, add it to the cart, and check out with a test payment method so you see the printing options, the design file and the order exactly as a customer will.

Go-live checklist once the test order looks right:

  • Remove or replace the sample catalogue with your own products.
  • Point your Cmsmart licence key at the live domain, not the staging address.
  • Swap the placeholder footer address, phone and email for your real contact details.
  • Re-check payments in live mode before you announce the store is open.

For the deeper settings behind any of these screens, see our site customisation guide, and check WordPress's Site Editor documentation if block templates are new to you, or WooCommerce's own setup wizard guide for the parts that are plain WooCommerce.

Site Editor header template part showing the logo, menu and cart icons to rebrand
The header template part open in the Site Editor, where the logo and menu get rebranded.
WordPress Pages list after the demo import, with Home, Shop, Cart and FAQ pages
Pages → All Pages after Store Setup v2 finishes importing the content tree.
WooCommerce Products list showing the imported photo book catalogue and Design column
Products → All Products: the sample catalogue, with a Design column for Cmsmart Product Designer.
NBD options Printing Option tab assigning a price option set to a photo book product
A product's Printing Option tab, where a price option set gets attached to the product.
Cmsmart product designer settings with Enable Design and Enable Upload Design options
The product's Cmsmart settings box: Enable Design and Enable Upload Design switches, plus cover sides and DPI.
WooCommerce Payments settings listing card, PayPal and offline payment methods
WooCommerce → Settings → Payments, ready for you to install the providers you use.
WooCommerce Shipping zones screen with a United States zone and shipping methods
WooCommerce → Settings → Shipping, with a starting zone ready to edit for your own regions.
WooCommerce General settings for the store address, selling locations and currency
WooCommerce → Settings → General: the business address that drives tax and shipping.

What should photo labs check that a generic store setup misses?

Cmsmart Photobook Store ships its printing options already split by binding — layflat, hardcover, softcover and guest books — so the details that matter to a photo lab (binding type, page count, cover finish, gift packaging) are configured per product from day one, instead of hidden inside one generic options box.

A few things worth checking before you load your own catalogue:

  • The sample catalogue groups products as Layflat Photo Books, Hardcover Photo Books, Softcover Photo Books and Guest Books & Journals — match your own categories to that split, or rename it, before you add real products.
  • Each demo product's printing options carry pages, paper, cover finish and packaging onto the cart line, so a customer sees exactly what they're printing before they pay — check the wording matches how your production floor actually describes a job.
  • The online designer opens with a short first-use tour over the Templates, Text, Cliparts, Photos, Elements and Layers tools — if your products need a specific cover template, add it before launch so new customers aren't designing from a blank page.
  • Every screen the setup wizard builds — product page, designer and cart — also renders on a 390-pixel phone layout, which matters for a shopper picking a wedding album from their couch.
Wedding album designer demo video thumbnail on the Cmsmart YouTube channel
Video: a wedding album designed online in the Cmsmart Product Designer (Cmsmart on YouTube).
Mobile photo book product page at 390 pixels wide with the start design button
The same photo book printing WooCommerce store product page at 390 pixels wide, with its own start-design button.

What can Cmsmart build beyond the ready-made photo book store?

Cmsmart builds the parts that go beyond a ready-made store as custom development: a larger or migrated catalogue, print pricing tuned to your real cost sheet, and integrations with the print-on-demand or ERP systems you already run — delivered by the same team that built Cmsmart Photobook Store.

Beyond the setup in this guide, projects we see most often from photo labs and print shops include:

  • Branding and layout customisation. A full redesign of the storefront beyond the Site Editor basics, for shops that want a distinct look.
  • Catalogue and print pricing setup. Turning your real size, paper and binding price list into Cmsmart's printing options and price rules, instead of the sample catalogue.
  • Migration from another platform. Moving products, customers and order history from Shopify, Magento, Wix or another cart into this store.
  • Integrations. Connecting orders to a print MIS, an ERP or a print-on-demand fulfilment partner.

Our delivery model is the same for any of these: discovery, a solution design, sprints you can track in your dashboard, QA and launch, then ongoing support — the same process behind our other web-to-print solutions.

Plan my photo book store   Or have our team do the setup and demo import

Why work with Cmsmart to launch your photo book store?

Cmsmart has built ecommerce and WooCommerce stores as a Netbase JSC division since 2012, with 6,300+ client projects and 1,800+ live stores behind the same team that built Cmsmart Photobook Store and Cmsmart Product Designer, so the store you launch today is backed by a decade of web-to-print delivery work.

Cmsmart Fullstore covers store activation, updates of the store and the plugin, compatibility with new WordPress and WooCommerce releases, and support through tickets in your Cmsmart dashboard, with a first reply inside 24 hours (48 hours at weekends) — see current plans and pricing for what's included. Reviews are public on Trustpilot (4.2 from 404 reviews).

Photo book printing WooCommerce store product page with live price and page-count options
A photo book printing WooCommerce store product page: cover side and page-count options update the price live.
Cmsmart Product Designer open on a photo book cover with the toolbar and Process button
Cmsmart Product Designer open on the front cover, with the Templates, Text, Cliparts, Photos, Elements and Layers tools and the Process button.
Cart page listing the chosen pages, paper, cover finish and packaging for a photo book order
The cart line for a designed photo book, carrying every printing option chosen on the product page.

Frequently asked questions about the Cmsmart Photobook Store

Can I use my own products instead of the sample catalogue?

Yes. The sample catalogue exists so the store is never empty on day one; replace each demo product with your own sizes, papers and prices, or ask Cmsmart to do your catalogue and print pricing setup for you.

Which Cmsmart plan activates the Photobook Store?

Cmsmart Fullstore activates every ready-made Cmsmart store, including Cmsmart Photobook Store; a free trial key works the same way during the trial. See current plans for what each one covers.

Can I change the logo and colours without touching code?

Yes. The header, footer and page templates are WordPress block templates, so logo, menu and colour changes happen in the Site Editor; our site customisation guide walks through it.

Does the store work on phones out of the box?

Yes. The storefront, the product page and the online designer all render on a 390-pixel mobile layout as well as desktop, which is how most photo book shoppers will actually browse.

What's the difference between a layflat and a hardcover photo book?

A layflat book is bound so every spread opens fully flat, which suits a panorama or a photo that crosses the centre; a hardcover book uses a traditional bound spine. Cmsmart Photobook Store ships printing options for both, plus softcover books and guest books.

What happens to the sample catalogue when I go live?

Remove or hide it from Cmsmart → Store Setup once your own products are ready — it exists to let you test the full buyer flow, not to sell to real customers.

The full feature list and current licence options for this store are on the Cmsmart Photobook Store product page, and more setup and customisation guides for the designer plugin are in our user guides.